Journal Entries
Style for the In-Between Moments
We don’t design for the spotlight — we design for the in-between. The quiet mornings, the coffee runs, the moments you want to feel like yourself. Coast Standard is about...
Style for the In-Between Moments
We don’t design for the spotlight — we design for the in-between. The quiet mornings, the coffee runs, the moments you want to feel like yourself. Coast Standard is about...
Why We Started with a Hat
A personal note on why Coast Standard chose to launch with the Dad Hat — a soft, versatile essential made with intention. The piece explores simplicity, design, and the meaning...
Why We Started with a Hat
A personal note on why Coast Standard chose to launch with the Dad Hat — a soft, versatile essential made with intention. The piece explores simplicity, design, and the meaning...
The Rise of Quiet Luxury
An exploration of the growing quiet luxury movement — and how Coast Standard fits into it. This piece unpacks the shift from loud labels to intentional style.
The Rise of Quiet Luxury
An exploration of the growing quiet luxury movement — and how Coast Standard fits into it. This piece unpacks the shift from loud labels to intentional style.
Why Coast Standard Isn’t Just Another Brand: Th...
In a world of trend-chasing and overproduction, Coast Standard offers something quieter. This journal explores how we’re redefining luxury through intention, on-demand design, and a commitment to feeling good —...
Why Coast Standard Isn’t Just Another Brand: Th...
In a world of trend-chasing and overproduction, Coast Standard offers something quieter. This journal explores how we’re redefining luxury through intention, on-demand design, and a commitment to feeling good —...
More Than a Brand: What Soft Luxury Means to Us
What if luxury wasn’t about labels, but about how something made you feel? In our latest journal, we unpack what “soft luxury” really means — how Coast Standard is redefining...
More Than a Brand: What Soft Luxury Means to Us
What if luxury wasn’t about labels, but about how something made you feel? In our latest journal, we unpack what “soft luxury” really means — how Coast Standard is redefining...
Back to the Coast: How Maui and My First Bikini...
From a bikini brand in Encinitas, CA to a lifestyle label redefining luxury — the founder story behind Coast Standard's evolution.
Back to the Coast: How Maui and My First Bikini...
From a bikini brand in Encinitas, CA to a lifestyle label redefining luxury — the founder story behind Coast Standard's evolution.